RCB has the most organically engaged fandom across all India Premier League teams.

They are a franchise built on a lifestyle proposition with high cut through rate across pan India, with rapidly rising global equity. The business and brand operates at the intersection of sports, lifestyle and culture – with their engagement numbers speaking for themselves:

// 30m highly engaged fans across social networks/digital assets

// Constantly amongst the top 3 highest engaged global sports teams over the past 3 years annually within the IPL

// Enjoyed the highest TV reach (262.6m) amongst all 10 IPL teams in 2022

// The first movers in the IPL in identifying clutter breaking content opportunities/digital IP’s, with the ability to monetize them

// Created the industry standard in game day hospitality in the IPL, benchmarked to marquee global match day hospitality and fan experiences


In addition to the above, RCB have continued to demonstrated the ability to create large bespoke experiences for their fans centred around brand assets, players, game day experience and more.

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Live TV Viewers for RCB Matches in 2022

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Social Media Followers

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Top 3

Across all Global Sports Teams

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Subscribers on YouTube

Interested in the Indian Market?

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November 2023’s event remains invitation-only however there are a very limited number of passes available. You can register your interest to attend here and the team will be in touch – in doing so, you’ll also receive:

  • Exclusive access to session footage from across Leaders Meet: India
  • Priority access to purchase event passes in 2024 and beyond
  • Content with exclusive insights, learnings and takeaways from the Indian market

India is fast becoming one of the most exciting markets for growth opportunity in global sport, be part of it.

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